China Glaze All Aboard - off. press release

NOW BOARDING: LUSH, FALL TONES

Move full steam ahead with China Glaze® All Aboard collection

Cross-country train travel – it channels romantic images of club cars, elegant style, and travel at a less frantic pace. This fall, pack your bags and get ready for a colour adventure with the China Glaze® All Aboard collection.  Inspired by vintage railway travel, the adventurous palette includes 12 new crèmes, shimmers and glitters, each filled with mystery and intrigue.

The China Glaze® All Aboard collection includes:

·         Don’t Get Derailed: Elephant gray crème

·         Choo-Choo Choose You: Purple/gray smoky shimmer

·         All Aboard: Purple crème

·         Nice Caboose!: Raspberry glitter

·         Conduct Yourself: Oxblood crème

·         Lug Your Designer Baggage: Brown crème with gold flecks

·         What Are You A-Freight Of?: Brown crème

·         Mind the Gap: Olive shimmer

·         Well Trained: Dark turquoise crème

·         One Track Mind: Navy blue crème

·         Loco-Motive: Gunmetal and red glitter

·         Stop that Train!: Rust red shimmer

China Glaze® All Aboard will be available in September 2014 at fine salons and beauty supply stores nationwide. In addition to open stock, 12-piece and 36-piece displays, the collection will be available in two six-piece sets, “Loco-Motive” and “All Aboard”.

China Glaze® is free of DBP, toluene, and added formaldehyde. 

China Glaze® nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlaze), Instagram (@ChinaGlazeOfficial), Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze), #ChinaGlazeAllAboard.

HEAR THE SIREN’S SONG WITH CHINA GLAZE® SEA GODDESS - off. press release

HEAR THE SIREN’S SONG WITH CHINA GLAZE® SEA GODDESS

Swim into Spring with Six Sparkling Shades

Los Angeles (January 2014) – Discover the hidden treasures of the ocean this spring with China Glaze® Sea Goddess. Six vibrant matte and glistening glitters take you from the sandy, sunny shore to the depths of the sea where the mermaids play.

The shades in the collection include:

v      Shell We Dance – Flip those fins across the sea floor in this bright rose pink with silver and pink glitter

v      Sand Dolla Make You Holla – The tide meets the sand in this white polish filled with fine multi-colored glitter

v      Wish On a Starfish – Make dreams come true with a light pink and gold shimmer polish

v      Tail Me Something – Listen carefully to the whisper of the secretive sea in this glistening light lavender

v      Seahorsin’ Around – Splash around in this mermaid-tail turquoise with soft gold shimmer

v      Teal the Tide Turns – Swim through a seaweed maze of light teal with green glitter

China Glaze® Sea Goddess will be available in February 2014 at fine salons and beauty supply stores.

China Glaze® is free of DBP, toluene, and added formaldehyde.

China Glaze® nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlazeOfficial), Twitter (@ChinaGlaze), Pinterest (pinterest.com/chinaglaze) and Instagram (@ChinaGlazeOfficial).

 China Glaze® is a division of American International Industries.

China Glaze Happy HoliGlaze holiday 2013 - off. press release

Los Angeles (October 2013) – Reindeers won’t be the only ones lighting up the night sky this holiday season. China Glaze® Nail Lacquer launches a party-perfect collection sure to get the celebrations started off right. These twist-on-traditional shades and gift sets make perfect party favors, stocking stuffers and gifts (shhh, we won’t tell if the gift is for yourself!).

The China Glaze® Happy HoliGlaze collection features 12 new polishes and one top coat.

There’s Snow One Like You: Limited edition white Texture with matte glitter

Elfin’ Around: Red rust with an aluminum-like mirror finish

Just Be-Claws: Red with an aluminum-like mirror finish

Santa Red My List: Pink/red with an aluminum-like mirror finish

Put A Bow On It: Magenta glitter

Be Merry, Be Bright: Multi-magenta purple glitter

All Wrapped Up: Midnight purple and blue glitter

Your Present Required: Multi-sized and multi-colored glitter

So Blue Without You: Blue with an aluminum-like mirror finish

Bells Will Be Blinging: Blue and gold multi-colored glitter

Mingle With Kringle: Fierce gold with aluminum-like mirror finish

This is Tree-mendous: Green with fine gold glitter

Travel In Colour: Iridescent travel effect top coat

The China Glaze® Happy HoliGlaze collection also features 10 seasonally-inspired gifts.  Gift sets include:

 Be Merry: Mini bottles of Just Be-Claws, Santa Red My List, Put A Bow On It & Be Merry, Be Bright

Be Bright: Mini bottles of Your Present Required, Bells Will Be Blinging, Mingle with Kringle & Be Merry, Be Bright

Touch of Twinkle: Just Be-Claws, Santa Red My List & Be Merry, Be Bright

Dash of Dazzle: Mingle With Kringle, Bells Will Be Blinging & So Blue Without You

Oh, Joy!: Just Be-Claws, Santa Red My List, Your Present Required, & So Blue Without You with a “Joy” necklace

Sorry no photo...

Good Spirits: Bells Will Be Blinging, Mingle With Kringle & a blue frosted shot glass

Sparkle All the Way: Your Present Required, Be Merry, Be Bright, Just Be-Claws & a purple compact mirror

Get Carried Away: Santa Red My List, Your Present Required, So Blue Without You & a silver change purse

Snow Buddy: There’s Snow One Like You, Be Merry, Be Bright, Elfin’ Around & a plush polar bear

Holiday Travels: 18 mini bottles of Travel In Colour in a 12 pc. bucket

The China Glaze® Happy HoliGlaze collection will be available in November 2013 at fine salons and beauty supply stores nationwide. China Glaze® is free of DBP, toluene, and added formaldehyde.

 For more information, please visit www.chinaglaze.com or follow China Glaze® on Facebook (@ChinaGlazeOfficial), Twitter (@ChinaGlaze), Pinterest (pinterest.com/chinaglaze) and Instagram (@ChinaGlazeOfficial). 

China Glaze Magnetix II official press release

 

THE ATTRACTION CANNOT BE DENIED

China Glaze Introduces Second Collection of Magnetic Nail Lacquers

 Los Angeles, CA - (June 2012): Magnetic nail art took the beauty world by storm earlier this year, creating a nail art force that was hard for anyone to resist.  Following the phenomenal success of its first-generation Magnetix collection, China Glaze® introduces Magnetix II, an expanded second collection of magnetic nail lacquers.

As with the first Magnetix line, Magnetix II by China Glaze® is infused with iron powders that shift when exposed to the China Glaze® Magnetix II Magnet.  The China Glaze® Magnetix II collection features six dramatic metallic shades:

·                .         Gold Fusion – Rich gold

·         Positively In Love – Gorgeous magenta

·         Bond-Tastic – Soft rust

·         Get Charged – Dark lavender

·         Sparks Will Fly – Chic cobalt blue

·         Con-Fused? – Lively green

Along with the new shade line up, China Glaze® has created a second, specially designed magnet featuring three additional unique designs – a swirling circle, vertical lines and an intricate lattice.   The separate magnet allows more design options, especially when coupled with the original China Glaze® Magnetix Magnet.  Alternate designs, rotate the magnet, play with the positioning on the nail – the art creations are endless!

China Glaze® Magnetix II will be available September 2012 at salons and beauty supply stores nationwide with polishes and magnet sold separately. 

China Glaze® is free of DBP, toluene, and added formaldehyde.  For more information, visit www.chinaglaze.com,  follow China Glaze® on Facebook (@ChinaGlazeOfficial) and Twitter (@ChinaGlaze) and check out China Glaze® YouTube channel, www.youtube.com/ChinaGlazeOfficial.

Heat Up Your Summer with China Glaze® Summer Collection

Los Angeles, CA – (March 2012):  The sun has nothing on you this summer!  Rival its brightness and heat with China Glaze® Summer 2012 collection, Summer Neons.  Featuring 12 new sizzling shades perfect for surf, sand and nightlife, the all new hot hues in China Glaze® Summer Neons include:

·         Pink Plumeria: Light pink with gold shimmer

·         Under the Boardwalk: Fluorescent raspberry

·         Splish Splash: Bright sky blue shimmer

·         Love’s A Beach: Sizzling hot pink

·         Hang-Ten Toes: Bubblegum neon with iridescent purple shimmer

·         Beach Cruise-r: Glimmering fuchsia grape

·         Orange You Hot?: Bright orange with attention-grabbing gold glimmer

·         Surfin’ For Boys: Glistening bright coral

·         Flirty Tankini: Shimmery strawberry smoothie pink

·         Ride the Waves: Dark ocean blue

·         I’m With the Lifeguard: Glimmering lime green

·         Sun-Kissed: Hot highlighter yellow

Also available 8-piece box collection featuring Under The Boardwalk, Ride The Waves, I’m With The Lifeguard, Sun-Kissed, Orange You Hot?, Surfin’ For Boys, Flirty Tankini and Pink Plumeria.

China Glaze® Summer Neons will be available at fine salons and beauty supply stores nationwide in June 2012.

China Glaze is free of DBP, toluene, and added formaldehyde. China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com.

Like CG on Facebook: www.facebook.com/chinaglazeofficial

Follow CG on Twitter: www.twitter.com/ChinaGlaze

Follow CG on Pinterest: www.pinterest.com/ChinaGlaze

Follow CG on Instagram: ChinaGlazeOfficial

China Glaze Crackle Glitters - press release

Check in later today to see new nail art…

Kig forbi igen senere i dag for at se ny nail art…

SPARK YOUR SUMMER STYLE!

China Glaze® Introduces Four New Crackle Glitter Polishes for May 2012

Los Angeles, CA – (March 2012):  Sparkle all summer long with China Glaze®’s new Crackle Glitters collection.  Once again taking crackle technology to the next level, this third-generation polish pairs the edgy innovation of crackling nail lacquer with glamorous glitters.  The China Glaze® Crackle Glitters features four shimmering shades including:

·         Luminous Lavender: Luscious light purple

·         Jade-d: Radiant bright green

·         Glam-More: Bold fuchsia

·         Gleam Me Up: Bright sky blue

Create glamorously different looks with just one sweep of China Glaze® Crackle Glitters.  Layer over different base colors to create bold styles.  Use a lighter coat to create a fine crackle, a thicker coat for a deep shatter effect.  Brush sideways or on an angle to create different looks.  As versatile and edgy as China Glaze®’s biggest celebrity fans (Lady Gaga, Rihanna, Nicole Ritchie and Kelly Osbourne, to name a few), China Glaze® Crackle Glitters add a spark(le) to one of the hottest nail art trends!

The China Glaze® Crackle Glitters collection will be available as open stock colors and four-piece counter display.  Individual polishes retail for $9 MSRP and will be available at fine salons and beauty supply stores nationwide in May 2012.

China Glaze is free of DBP, toluene, and added formaldehyde. China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com or follow China Glaze on Facebook and Twitter: http://twitter.com/ChinaGlaze

China Glaze is a division of American International Industries.

China Glaze press release: Prismatic Chroma Glitters

I know these have been possible to find in some stores already, and swatches have been seen on blogs, but this is the official press release regarding the collection...

Los Angeles, CA - (March 2012): Array your nails in a myriad of color this spring with China Glaze®’s limited edition Prismatic nail polish collection!  Inspired by the colors formed by the refraction of light through a prism, Prismatic by China Glaze® combines glitter and holographic particles to create the ultimate eye-catching, 3-dimensional manicure. 

Bursting with color and dimension, Prismatic shades include:

·        Ray-Diant – Greenish-gold shimmer filled with specks of silver, pink, green, orange and blue

·        Polarized – Silver metallic sheen sprinkled with yellow, pink, orange and green glitters

·        Liquid Crystal – Bright blue holographic with purple tint dusted with silver, gold, green, pink and orange

·        Prism – Grape purple holographic gleams with pink shimmer and glitters with pieces of pink, blue, green, orange, silver and gold

·        Full Spectrum – Baby pink bursts into holographic magenta to party with silver, gold, blue, pink and green particles

·        Optical Illusion – Aqua green glimmers with a hint of purple filled with pink, yellow, silver, orange and green flecks

China Glaze® Prismatic will be available April 2012.  Individual shades retail for $8 MSRP.  The collection will be available in a 3-D 12-piece counter display and as open stock colors. 

China Glaze is free of DBP, toluene, and added formaldehyde. China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com or follow China Glaze on Facebook and Twitter: http://twitter.com/ChinaGlaze

China Glaze is a division of American International Industries.